Which Is The Best Domestic Watch Brand In 2016 What Is The Domestic Watch Brand Ranking

Watches and clocks originate from Switzerland. At the same time, Swiss watches and clocks also represent the world’s highest watch manufacturing technology. However, China’s watch manufacturing is relatively late, and it is difficult to reach the international leading level. At present, it is only in the imitation stage. But this does not mean that domestic watches are useless. Domestic watches still have a lot of advantages. So which domestic watch brand is good, what is the 2016 domestic watch brand list? Today, let the watch home lead you to find out.
   At present, there are many domestic watch brands, including well-known brands: Fiyta, Seagull, Rossini, Shanghai, Beijing, Ebo, and Tianwang. Among them, Seagull Watch, Shanghai Watch and Beijing Watch should be the earliest among domestic watches, and have been praised by national leaders many times. As for the ranking, in fact, the ranking of domestic watches is not as clear as that of Swiss watches. More often, it depends on the brand’s watchmaking technology and popularity.
   Shenzhen Fiyta (Group) Co., Ltd. was established in 1987. It is the only watch company listed in the country. After years of hard work, it has grown into a flagship watch company in China, integrating watch research and development, design, manufacturing and sales. With the famous brand of ‘Fiyta’ and the commercial brand of ‘Hengli’, the marketing network covers the whole country and extends to foreign countries.

   Fiyta’s professional watch brand has accompanied Chinese astronauts to battle space for many times, and has achieved watch legends with its outstanding performance. Fiyta watches present exquisite craftsmanship, ingenious design, and record the perfect moment in life for tasters. The product style ahead of the trend, while interpreting the classic watch culture, also conveys the perception of time and the proposition of life.
   Tianjin Seagull Watch Group Co., Ltd. is an enterprise group consisting of sixteen watch professional manufacturers and four joint ventures, with Tianjin Watch Factory as the main body. The total assets of the group: 96.747 million yuan, the total number of employees registered in the group: 9,955. The company’s current products are composed of diversified series of products such as manufacturing mechanical watches, electronic watches, quartz clocks, special clocks (including architectural clocks) and defense machinery timing products, precision machining and electronic device processing.

   After the birth of China’s first watch in Tianjin in 1955, the company announced its establishment and repeatedly set milestones for the Chinese national watch industry; China’s first electronic watch, the first independent (self-designed) mechanical watch (Dongfeng Watch) and The first women’s watches that met international standards were born here. At the same time, Tianjin Watch Factory and Hong Kong Huacheng Watch Co., Ltd. jointly created China’s first export watch (Seagull Watch). Today, Seagull Watch is still the only state-owned enterprise brand in the country to occupy a place in the domestic and foreign watch market. Since then, nearly a hundred products such as multi-level and multi-variety two series (men’s and women’s) single and dual calendar automatic watches have continuously enriched the company’s technology reserve and main product system, and the company and its products have repeatedly won awards.
   In July 1984, as the earliest Sino-foreign joint venture established in China’s watch industry, Rossini was born under the economic background of oversupply of watch products with a price of 3.1 million US dollars. In the early days of the business, the company introduced a full set of Swiss-made gold-plated case equipment and processing technology, relying on advanced technology to produce high-end watch cases that are matched with domestic and foreign watches. enterprise. In 1988, the gold-plated case produced by Rossini was confirmed by Guangdong Province as a ‘top-in’ product. Among them, the 1095 and 5014 gold-plated cases were awarded the Guangdong Province Quality Product Award; in April 1991, round and shaped gold-plated watches Shell won the Gold Medal of the Second Beijing Expo. As a result, Rossini quickly occupied the domestic high-end watch case market that was blank at the time, and achieved good economic benefits.

   Since 1990, the company has adjusted its product structure in a timely manner in accordance with changes in the watch market, shifting from pure production of high-end cases to large-scale watch production, and has strengthened the further development of the ‘Rossini’ brand. With its individual style design, excellent quality and excellent performance, Rossini soon has an increasing market share. In just a few years, Rossini has developed from a single-shop ‘shop-type’ case processing plant into a watchmaking company with professional design capabilities. In 1991, it became the only national secondary enterprise in Zhuhai. .
   In 1958, the Shanghai Watch Factory was formally established and produced the first batch of Shanghai brand watches, rewriting the history that the Chinese can only repair watches but cannot make watches. In the 1970s, Shanghai brand watches had to be purchased by ticket. After more than thirty years, watches were everywhere. The Shanghai brand watch scene was no longer, and successful men extended their hands to old foreign brands such as Vacheron Constantin, Rolex, and Omega. Those who like to compose music also pay attention to limited editions such as gold shell, diamonds and sapphire glass. However, Feng Shui is taking turns. In the entertainment circle of Hong Kong and Taiwan, Shanghai brand watches have been sought after, and there is no lack of fans among the young people in the Mainland. The moment the wrist is revealed, the old Shanghai brand mechanical watches always cause a scream. . In the collection circle, Shanghai brand watches have become a new highlight.

   Fashionable world brand clothing, coupled with a Shanghai-branded vintage watch, this kind of time and space produces a unity of beauty in distance, and has become a new fashion in Hong Kong and even in Europe and America. As one of the ‘oldest three’ Shanghai brand watches, after entering the 21st century, it is re-popular in the market and reveals a thought-provoking topic: Shanghai brand still has a huge gold content and a vast market potential as a time-honored brand. , More used to give away. This watch is an excellent gift. The ‘Shanghai’ brand’s gold content is the 58 years of historical and cultural gold content.
   Beijing Watch Factory was established in 1958 and is located in Changping, Beijing’s back garden. The factory sits north and south, leaning against the military capital, and overlooking the Wenyu River. For half a century, Beijing Watch Factory has been immersed in the culture of ancient capitals, admired people’s talents, explored the art of watches and clocks, and challenged the limits of craftsmanship, forming a corporate culture of ‘humanism, collaboration, truth-seeking and innovation’.

   Beijing watch brand is one of the earliest watch brands in China. Since the establishment of the brand, it has continuously improved its watchmaking technology. Explore in actual production and combine Swiss watchmaking technology. In 2004, it produced and sold limited edition tourbillon watches in red and gold. This is the first time China has produced and sold a premium watch!
Heavenly King
   ‘Tenwang watches for you to tell the time accurately’ This is the slogan in the news network in the 1990s. Since then, the Tianwang watch brand has risen rapidly in China and has grown into a well-known domestic watch brand. It has been awarded the National Best-selling Product ‘Golden Bridge Award’ for four consecutive years, and has won honors such as ‘China Famous Brand’, ‘China Well-known Trademark’ and ‘National High-tech Enterprise’.

   Tianwang Watch was founded by Mr. Dong Guanming in August 1988. It is a wholly-owned subsidiary of Singapore-listed company and Hong Kong watch giant Weiming Group. Today’s Tianwang Watch is headquartered in Baoan Longhua, Shenzhen Special Economic Zone. The company introduces advanced equipment from Switzerland and aims to create first-class quality and first-class service. With the keen market tentacles and extraordinary creativity of many senior designers of the company, combined with modern perfect watchmaking technology, it designs and produces 18K gold series and all tungsten steel series. Hundreds of style watches, including tungsten steel series, all-steel series, multi-functional sports series, automatic mechanical series, fashionable women’s series, precision ceramic series and environmental protection kinetic series.
   Ebo Watch Ebo Boutique (Shenzhen) Co., Ltd., formerly known as Everbright Ebo Watch (Shenzhen) Co., Ltd., was established in 1991 and is a wholly-owned subsidiary of a Hong Kong listed company (0256.HK). Is a professional design, manufacturing, marketing brand watches, precious metal jewelry and refined products group companies. The company includes Ebow Enterprise Technology Center, Shenzhen Pama Precision Manufacturing Co., Ltd., Shenzhen Ebow Boutique Online E-Commerce Co., Ltd. and Swiss Marketing Company.

   EBO is not only a single brand, but also a rich product line. It also has two sub-brands, Yufei and Kana, which produce high-end sophisticated watches and women’s jewelry watches, respectively. Yufei has complicated functions watches such as skeleton, tourbillon, standard hands and moon phases. Is one of the domestic brand high-end watches.
   Which domestic watch brand is good, and what is the 2016 domestic watch brand list? The above questions are introduced here for everyone, I believe you have a certain understanding of domestic watch brands. Domestically produced watches are still far below the quality and grade of Swiss watches, but with the efforts of the older generation of Chinese watchmakers, their own technology has been continuously improved. It is believed that in the years to come, domestic watch brands will make persistent efforts under the efforts of a new generation of Chinese watchmakers and create glory belonging to Chinese watchmaking.


Nomos New Metro 38 Datum Watch

[2015 Basel] Nomos’s new watch series Metro last year won the German iF Design Award 2015. This model has not only won a lot of design awards (in addition, it also won German Design Award and Good Design Award), praise from all walks of life.
   One year later, Nomos launched the second Metro Series Datum Metro 38 Datum. The diameter of the watch was enlarged from 37 mm to 38 mm. The minutes, minutes, seconds and date reinforce the minimalist style of the Metro watch.
Metro 38 Datum case back, you can see the DUW4101 bracelet movement that will be carried this time

   Although the minimalist shape created by designer Mark Braun is highly respected, the Metro series also has a major feature that its movement will use the Nomos fully-made escapement Swing system, including the escapement fork, wheel and Gossamer, are all homemade.
Nomos has the ability to make its own escapement, of which the self-made hairspring (blue) is particularly important

   Almost 90% of mechanical watches on the market use hairsprings provided by Nivarox under the Swatch Group. There are only a few watch factories that can make their own hairsprings. Therefore, the birth and application of Swing System is commendable, let alone a German system. Watch brands, not Swiss brands, complete such a crucial step.
   The Metro 38 Datum is equipped with a DUW4101 hand-wound movement.


Omega Omega Congratulates The New Zealand Chiefs For Defeating Italy’s Luna Rosa #

On August 25th, the final of the America’s Cup Series Regatta Louis Vuitton Cup Challenge ended in San Francisco shrouded in thick fog. The New Zealand Chiefs defeated the Italian Luna Rosa in a 7-1 victory to win the championship and will challenge the defending champion, the United States Oracle Team, in the America’s Cup final.

 The America’s Cup finals will begin on September 7. 17 outstanding teams will compete for the championship. Omega has always supported the New Zealand Chiefs and its captain Dean Barker and is proud of them. I wish them the best in the final!

Omega Seamaster ‘New Zealand Chiefs’ Limited Edition Dive Watch
 Omega has long supported the excellent sailing players of the New Zealand Chiefs (ETNZ). To celebrate the participation of the New Zealand Chiefs in the world’s top event, the America’s Cup Regatta in San Francisco in 2013, Omega Glory has released a limited edition diving watch for the New Zealand Chiefs in the hippocampus.
The Omega Seamaster ‘New Zealand Chiefs’ Limited Edition dive watch features a rugged 44mm stainless steel case, matte and polished, and a black matte ceramic bezel. The watch has a black rubber strap and a stainless steel diving bracelet is also available for replacement. The screw-down frosted caseback is embossed with the New Zealand Chiefs team emblem and engraved with the words ‘CHALLENGER FOR THE 34TH AMERICA’S CUP’ (the 34th America’s Cup Challenger) and a limited edition number (such as 0000/2013).

 The Omega Seamaster ‘New Zealand Chiefs’ limited edition diving watch uses a black matte dial with a red seconds scale track on the bezel. The central hour and minute hands are hollowed out and equipped with a central chronograph second hand. Small seconds dial at 9 o’clock. The 30-minute chronograph small dial at 3 o’clock uses red hands, a striking red bezel and a five-minute countdown to the regatta. The 12-hour chronograph dial at 6 o’clock also uses red hands with a calendar window below.
 The Omega Seamaster ‘New Zealand Chiefs’ limited edition dive watch is equipped with a 3330 self-winding coaxial movement, using a Si14 silicon spring and longitudinal wheel timing technology, and has been awarded the Swiss Official Observatory certification. The combination of the coaxial escapement system and the silicon hairspring makes the watch exceptionally reliable and stable, and enjoys up to four years of after-sales service guarantee.
 The Omega Seamaster “New Zealand Chiefs” limited edition diving watch is inspired by navigators. It has a number of professional diving functions tailored for sailors, including a unidirectional rotating bezel and a date adjustment function at 10 o’clock. Helium exhaust valve. The creative use of the white luminous coating makes time reading easy and straightforward: in dark light, the hour and second hands glow blue, while the dots at 12 o’clock on the minute hand and the diving bezel glow green. This feature makes it easy to read the time with one glance when diving.
 The Omega Seamaster ‘New Zealand Chiefs’ limited edition diving watch is water-resistant to 30 bar (300 meters / 1000 feet). Limited edition of 2013 watches, each of which is carried in a premium gift box. In addition to the rubber strap of the watch itself, a polished stainless steel bracelet with a diving buckle is provided in the gift box, as well as tools for changing the strap and bracelet.


Simple And Unrefined Tasting Panerai Radiomir 3 Days Power Reserve Dual Time Red Gold Watch

Since 1993, Panerai has introduced three limited edition watches to the public for the first time: Luminor, Luminor Marina and Mare Nostrum watches, all inspired by the creation of the Second World War Military watches, and many collectors are scrambling to buy with those who love Panerai watches. Every year after 1999, Panerai will release several limited edition series watches, which can be said to be classic.

   Today, Watch House brings to you a new limited edition Radiomir three-day power reserve two-time red gold watch released by Panerai at the 2014 Hong Kong High-level Watch Show. The official model is: PAM00598.

Red gold case 47 mm diameter
   This Radiomir dual time zone red gold watch is loyal to Panerai’s classic 1936 pincushion design and has the same diameter as the previous model, 47 mm. It is a special limited edition watch that perfectly blends history, design and production technology, showing elegance. The dark blue dial and crocodile leather strap complement the warm luster of the red gold case. The P.3001 / 10 manual winding movement is entirely developed and produced by Panerai Watchmaking Factory in Neuchâtel.

Screw-down red gold winding crown
   The screw-in red gold winding crown with chamfered serrated edge design is ideal for manual winding, and the matte-polished crown is engraved with the Panerai OP logo.

Dark blue alligator strap
    The dark blue Panerai crocodile leather strap is exquisitely crafted and designed for the special size of the Panerai case. The quality meets strict standards. With a polished red gold folding buckle, it is easy to wear. The edges of the buckle are soft and engraved with the PANERAI logo, which is more elegant than the large pin buckle of Panerai.

Side pillow-shaped polished design
   The pillow-shaped polished design on the side of the case is smooth and bright. The high proportion of copper in the 5Npt red gold used by Panerai makes the color deeper, and a certain proportion of platinum prevents oxidation of the case, making it more durable.

The lugs and case are made of the same piece of metal
   The lugs and case are made of the same piece of metal and fit perfectly with the curve of the wrist to ensure a comfortable experience when wearing the watch.

The blue dial continues Panerai’s consistent minimalist design style

   The blue dial continues Panerai’s consistent minimalist design style and has excellent readability. This is also a precious tradition and wealth passed down from generation to generation. The ‘sandwich’ structure has a satin finish on the surface, a small seconds dial at 9 o’clock, and a date display window at 3 o’clock. In addition, there is no excessive decoration and simplicity.

Filled luminous paint

   The second time zone arrow-shaped pointer is set at the middle position to display the time in the second time zone. All hands, rods and numbers, subdial and subdial hands are filled with luminous paint.

Panerai P.3004 / 10 manual winding movement
   A limited production of 200 pieces is engraved on the edge of the case back. The sapphire caseback exquisite movement is at a glance. The movement is a P.3004 / 10 manual winding movement. This movement, completely developed by the Panerai Neuchatel watch factory, consists of 207 fine parts, 21 gems, 6.3 mm thick, two barrels, a three-day power reserve and The back of the movement is equipped with a three-day power reserve display.

Hollow craft movement
   The difference is that this movement is not covered by a large splint like most Panerai movements. In this new Radiomir watch, the movement’s splint and two barrels are carefully cut out, and the edges are manually chamfered and polished. Through the hollow-out process, you can enjoy the fine retouching details of the movement, such as the pearl polishing of the main splint, the gear mechanism and the gold-plated engraved pattern; the wearer can also appreciate the precision operation of the watch movement, on the winding and watch When running, you can see the beautiful state that the spring of the barrel is turned clockwise and counterclockwise.

   Summary: For Panerai, the linear design of the case and its simple and easy-to-read dial design are derived from the history of the brand’s priceless heritage. This limited edition of 200 watches is a scarce product. It uses the precious Panerai exclusive 5Npt red gold case and a special skeletonized self-produced movement. It is simple and beautiful, which is very suitable for collectors who like Panerai. The current domestic price of this watch is 207,000 yuan.


The Messenger Wrapped Around The Wrist Strap Is The Main Character

I. Precious metal strap

Precious metal is an important factor to enhance the value of watches. As the name implies, if the entire body of the watch and the strap are made of platinum, the natural value will double. Therefore, precious metals are the material of the strap. This includes: platinum, gold, K gold, gold-clad, silver and electroplated gold.

Rolex Oyster Perpetual Log Pearl Lady’s Watch

Its oyster case is water-resistant to 100 meters (330 feet), a model of solidity, elegance and perfect proportions. The distinctive middle case is made of original 18 ct gold, and the triangular bottom case back is screwed tight by Rolex watchmakers with special tools exclusive to the brand to completely seal the case. The winding crown adopts a patented double-lock double waterproof system, which is firmly screwed to the case. The mirror is made of scratch-resistant sapphire crystal, and a small window convex lens at 3 o’clock makes it easier to read the date.

Lady-Datejust Pearlmaster strap is made of 18 ct gold, with beautiful lines, while creating a unique personality, it is also more comfortable to wear. The strap is equipped with a concealed crown buckle that combines elegance and practicality. The two rows of diamond-set links are made of 18 ct white gold and set with top diamonds, echoing the diamonds on the outer ring. The feminine charm adds a finishing touch to the gem.

Audemars Piguet Royal Oak Rose Gold Watch

Audemars Piguet Royal Oak series automatic winding watch launched a new case, the stainless steel case increased from 39 mm to 41 mm, the large case is more modern. The classic elements that have made the legend of the Royal Oak series are also shown in the new automatic watches. Forty years ago, the Royal Oak collection with its all-steel case, bezel, crown, strap and folding buckle and unique watch design smashed the entire world of watchmaking. Today, this collection has become an immortal classic. This Royal Oak self-winding rose gold watch inherits the original characteristics of the series: the octagonal bezel with frosted and polished subtle contrasts, and 8 hex screws made of platinum as before. 18K rose gold is used to create an integrated design of the case and strap. The strap links are smooth, and the transition from wide to narrow is natural. It also highlights the noble temperament of the entire watch. Water-resistant to 50 meters, with screw-in crown, anti-glare sapphire crystal surface and case back.

Second, leather strap

A leather or faux leather strap contrasts with the metallic feel of the watch, creating a gentleman’s elegance. It is loved by many business people. Belt watches are also an indispensable item in daily collocation. Among the leather straps, they are rare. Leather is more precious. Lizard skin, ostrich skin, crocodile skin, etc., which have emerged in recent years, have gradually joined the watchband family, but leather watchbands are easy to wear and require frequent maintenance.

Girard Perregaux Watches Three Golden Bridge Tourbillon Women’s Diamond Watch

The Tourbillon Three Gold Bridges, Lady comes in a 38mm rose gold case, which is lightly wrapped around the jade wrist. The case is embedded with a micro-arch crystal glass, and the bezel and dial edge are set together. More than 1.80 carats of diamonds set off the stunning style of the Sanjinqiao Tourbillon; the proportions of the Sanjinqiao plywood lines are just right, and the hand chamfering and mirror polishing are very delicate.

贝 The mother-of-pearl dial is exquisite in craftsmanship. The natural white and micro-gold mother-of-pearl colors are subtly pleasing to the eye and match the three-gold bridge movement; the alligator strap buckle is set with 18 diamonds and the details are meticulous.

Pershing Samba Madeira

The Pershing Samba Madeira watch is praised by Brazil, so the background pattern of the guitar is also like the Brazilian flag: Brazil’s national motto “Order and Progress” (Ordem e Progresso) crosses the starry planet; the color on the Brazilian flag: green , Yellow and dark blue all over the dial wall and Hermes strap, exuding the beautiful passion of Brazil.


Art Treasures Classic Hermes Jewellery Watch Collection

The superb artwork created by Hermès is definitely the perfect combination of top watch and fashion jewelry. For more than 160 years, Hermès has been adhering to the brand purpose of making all products perfect and impeccable, and has won the favor of customers around the world in a family form of pure hand workshops. The Hermès watch series not only stays on the chronograph function, but also makes it a series of pleasing fashion jewelry.
The demand for a taste of life is constantly improved, and I hope that everything can be simplified, but at the same time the pursuit of details, such as Hermes watches, jewelry, classic, simple, pleasing to the eye, and multi-purpose.
Arceau Time Suspendu
Time is considered immutable and difficult to tame, but for Hermès time is a good friend. It gives leather luster and enriches history with many small stories. It is a real asset and it stimulates imagination. Arceau pause time is indeed a watch. But it means more than a watch.

Arceau pause time is indeed a watch. But its significance is far more than that of a watch: for a moment full of playfulness on the wrist, just press the 9 o’clock button to stop the hour and minute hands at 12 o’clock, and the date hand disappears. Time is paused … or, the appearance of time is suspended–because the mechanism is still recording the precise time, as if the instrument continues to play in the background, but the stage remains silent.

H Hour watch
The classic H Hour series watch is designed by the brand watch designer Philippe Mouquet. The square dial highlights the brand’s iconic ‘H’ letter, which is stable and generous, which is very suitable for mature and attractive women.
Medor watch
At first glance, the Medor watch is a calfskin bracelet with silver studs. When one of the rivets is opened, a small white dial is exposed.
Cape Cod watch
The Cape Cod series watches have undergone different stages of evolution. The lines of the case show a more elegant arc. The Cape Cod tonneau watch reproduces the original chain link design. The strap has been used by Hermes since 1998. Another distinctive design, the double-circle strap, is naturally integrated into the design of the entire watch.
Kelly Series
女士 Kelly series ladies watches have an extended calfskin strap, and the white dial appears on the gold lock pendant, which can be worn as a bracelet.
In addition to watches, Hermes also introduced Pocket series calfskin strap quartz pocket watches, round and cute chronograph elf, which can also be worn as a necklace.


Rolex Watches Gather Centennial Legends In Minutes And Seconds

Since its birth in 1908, Rolex has gone through more than 100 years of history. Over the centuries, Rolex has persisted in its unremitting pursuit of precision timekeeping, and through continuous exploration and innovation, has interpreted the legend condensed between minutes.

Rolex’s legendary history
 Hans-Wilsdorf was born in 1881. As early as the early 20th century, he entered the Swiss watch manufacturing industry. It was an era when pocket watches were prevalent, and Hans-Wilsdorf had already begun brewing his watch dream. At that time, the timekeeping of the watch was not very accurate, and it was only regarded as a jewelry favored by women, with very little production. But curiosity and creative nature have made Hans-Wilsdorf see the huge potential of the watch market. He firmly believed that watches were equally beautiful, precise and durable, and since then he has been dedicated to fulfilling his dreams.

 To impress discreet customers, Wilsdorf puts the quality of the movement first. He has always insisted that the watch movement be sent to the official quality control agency for testing, and constantly improve the reliability of the watch movement. His relentless pursuit of precision timing soon made him realize the joy of success. In 1910, the Official Watch Rating Centre in Biel awarded a Swiss Rolex official certification to a Rolex, the first Swiss official to grant such a certification. Four years later, in 1914, Rolex was awarded a Class A certificate by the Kew Observatory, which was only used to evaluate marine timepieces. At this point, the watch has become synonymous with precision.

Prestigious watch
 Rolex designs many world-renowned watches for some of the world’s most influential celebrities. In 1926, the first waterproof and dust-proof watch was born, which is another important milestone in the development history of Rolex. This Oyster watch has a completely sealed case, which acts like a miniature safe and provides the best protection for the movement. The following year, a young British female swimmer, Mercedes Gleitze, wore an oyster watch across the English Channel, and when she reached the end, the watch was safe. With this move, Wilsdorf fully verified the outstanding quality of Rolex watches. After this historic event, Wilsdorf published an advertisement on the front page of the Daily Mail, announcing the successful launch of the waterproof watch, and the oyster watch entered the stage of history. , And gradually swept the world. At the same time, this historic event also opened a prelude to Rolex’s invitation to legendary athletes to endorse the brand. Their adventurous spirit and extraordinary courage are the best interpretation of Rolex’s quality.

 These outstanding watches also inspire a long-term passion for exploration and sense of achievement. In 1953, an expedition consisting of Sir John Hunt, Sir Edmund Sheila, and guide Tenzin Norgay wore an Oyster Perpetual watch and first climbed Everest. In 1960, Jacques Picard’s deep-sea submersible Trieste dived into the deep sea of ​​10,916 meters in the Demariana Trench in the Pacific Ocean. A prototype version of the Oyster watch Deep Sea Special was fixed outside the submersible and dived into the deep sea, withstanding pressures exceeding 1 metric ton per square centimeter.

Rolex Achievement Hall
 Rolex’s legend can only be fulfilled by adding the Rolex Achievement Hall. The Rolex Achievement Hall is a series of non-commercial activities created by the Rolex brand, involving charity and education. In 1976, to coincide with the 50th anniversary of the birth of the Oyster watch, in order to commemorate the brand’s prosperous period, the company established Rolex’s talented generals, which was designed to encourage scientific and medical, innovative technology, exploration and development, environmental protection or cultural heritage. Visionary and innovative people, support their unremitting efforts to improve the living environment.
 Founded in 2002, Rolex’s Creativity Recommendation Self-Help Program seeks young artists who show extraordinary talent in the fields of dance, literature, music, drama and visual arts, so that they form a one-to-one one-to-one relationship with the masters in their category. Creative cooperation and mentoring relationship.

 The Oyster Perpetual Yacht-Master II watch designed for marine sports is the first high-end mechanical watch with a preset countdown and mechanical memory. With this unprecedented superb technology, the Yacht-Master II can set a countdown from 0 to 10 minutes according to the sequence of sailing time.
 Persevering in the spirit of exploration and continuous improvement, this is where the Rolex philosophy lies.


Bugatti Vitesse Adds Another Member To The Parmigiani Bugatti Family


In the spring of 2012, the Bugatti Molsheim plant launched its latest sports car during the Geneva International Auto Show.
At the auto show, Bugatti Veyron Grand Sport Vitesse, the new Bugatti Roadster, unveiled its mysterious veil and showed its futuristic lines to the outside world. Meanwhile, Michelle Parmigiani and her team are working hard to add new members to the Bugatti family. Now the new Bugatti VITESSE watch is born, it will have the same name as the Bugatti VITESSE sports car and inherit the unique characteristics of the Bugatti sports car.

BUGATTI VITESSE continues the outstanding design concept of the previous generation BUGATTI SUPER SPORT watch, the dial setting wheel and the movement’s main axis are at an angle of 90 °. The design, which debuted in 2010, includes a double pinion system with a bevel gear transmission, and a complex mechanism that displays time vertically.
The new watch maintains the extraordinary technical craftsmanship of the previous generation movement, but uses a new lug shape, making great efforts in materials, colors and design, and strives to further enhance the similarity with sports cars.

BUGATTI VITESSE is the fastest sports car in the world. It uses an unusual spray paint process and presents a modern alloy color combining bright and matte colors, which makes the entire sports car show a rigorous and luxurious style. Therefore, in order to reproduce this tough guy style in the watch, the designer chose titanium. The case of BUGATTI VITESSE is perfectly polished and frosted, just like the ultimate design from the future. At the same time, compared with the first generation of BUGATTI SUPER SPORT, the new watch is ‘more masculine’.
Another innovation in the selection of the new watch is that the dial is made of Texalium®, a glass fiber covered with a thin aluminum layer, which has a more reflective effect than the carbon fiber used in BUGATTI SUPER SPORT.

In order to reflect the concept of ‘speed is better than everything’, BUGATTI VITESSE has redesigned the dial, and strives to convey this concept perfectly. The hour-marker scale is designed into a spindle shape, creating the feel of a sports car accelerating the instrument panel and revitalizing the entire oval dial.
The aesthetics of the new watch has been further improved, and the watch’s contours are perfected. The crown is inlaid with agate or lapis lazuli, which makes the entire timepiece shine. Blue and orange with different dial colors, each engraved with Parmigiani’s acronym ‘PF’.

BUGATTI VITESSE represents a new height in the BUGATTI SUPER SPORT collection, full of endless creativity and legend. The classic elements of the collection are preserved in the new watch, including its distinctive appearance and revolutionary mechanical mechanism. The innovation of the watch lies in the use of new materials and colors, which also brings a new look and different feel to the collection.

The PF 372 manual winding movement (10-day power reserve) has a double-sided design to highlight the contours of the new watch. The complete PF 372 movement is designed and manufactured by Parmigiani. Assembled with 6 pieces of sapphire crystal, 333 movement parts are at a glance. The highly streamlined contour is reminiscent of the shape of Parmigiani’s iconic case. The oval dial has a hollow design and is mounted on a vertical axis. The dial is made of Texalium® and is the same color as the Bugatti Veyron Grand Sport Vitesse. The dial scale is spindle-shaped, creating a feeling of accelerating the instrument panel. The bridge is black gold polished and frosted, and the Geneva ornamentation. The gear train bridge is designed with a three-dimensional inward angle, which shows Parmigiani’s superb craftsmanship. The dynamometer crown is slightly higher than the profile and blends perfectly with the case, making it easy to wind and set the time with a single press.
In 2004, Parmigiani revolutionized the fine watchmaking industry by mounting the entire movement of the BUGATTI TYPE 370 watch on a horizontal axis, which looked like a car’s engine block. The movement’s five splints are connected by a cylindrical component, while the gear train is cut into the shape of a wheel.
In 2010, Parmigiani assembled all the mechanical parts of the new movement Bugatti PF 372 on a vertical axis, while using the 90 ° time display function, which was well received by car drivers.
Parmigiani successfully developed the world’s first 90 ° time setting system by integrating the double pinion system of the bevel gear transmission, and the BUGATTI SUPER SPORT watch was born.
In 2012, Parmigiani re-adopted the legendary movement and design of BUGATTI SUPER SPORT, but changed its shape, color and materials, and launched a tougher watch-BUGATTI VITESSE.

Parmigiani Bugatti Vitesse Technical Information
‘Movement’ PF 372 manual winding movement / 10-day power reserve, double-sided movement: 15.96 mm high, 25 mm wide, 37.01 mm long / Vibration frequency: 3 Hz (21,600 times / hour) / 40 stones / two Barrels / 333 parts / Geneva ripple, round grain, matte and hand-chamfered main splint
“ Function ” hour display / minute display / power reserve display
‘Appearance’ case: 36.0 x 50.7 mm, height 22.7 mm / material: titanium, polished and frosted / water-resistant depth: 10 meters / 6 anti-reflective sapphire crystal glass, front and top crystal glass outside plating Metal / 18K white gold force crown with lapis lazuli (blue) or agate (orange) for time setting and winding / cover with individual number
‘Dial’ White or orange ‘Texalium’ material, polished EB decals, polished black gold Bugatti ‘Vitesse’ decals, spindle-shaped fluorescent coated hands
‘Bracelet’ Hermes crocodile leather strap, polished titanium folding clasp


Not Just A Watch Jaeger-lecoultre Reverso Series Women’s Silk Watch #

Undeniably, the Reverso series is one of the most famous luxury square watches in the world. A female watch lover once mentioned to me that Jaeger-LeCoultre’s ladies’ watches, she only chose Reverso. Because it has two sides, it has a long meaning. In the Reverso family, the No. 1 silk-women’s watch is a very interesting branch of this. This unpredictable product in history, even after spanning more than half a century, is still very fashionable. This year’s SIHH, Jaeger-LeCoultre once again launched a number of women’s watches with a silk chain, the red model is particularly stunning, model: 3268560.

   The No. 1 women’s silk chain watch has a case size of 32.5 mm * 16.3 mm and a thickness of 7.6 mm. From the perspective of women’s watches, this is really a very Dressy size, not too small, very pleasing, And it is a long design, which is different from the previous round and square, more casual and casual, very embellished with a touch of red romantic taste.
New shades

   The No. 1 women’s silk watch is not the first time this year. In 2016, Jaeger-LeCoultre has launched a number of women’s watches, and they are still engraved models to celebrate the 85th anniversary of the Reverso series. This year, there is no doubt that it is the continuation of Reverso’s 85th anniversary celebration. With the beautiful color scheme of modern women’s aesthetics, it is to create a brand-new women’s silk watch (in addition to this model, there are blue and gold) The new model continues the small structure of the No. 1 women’s watch, as well as the reversing characteristics unique to Reverso.

   Why is it called a silk chain? This is a very representative design solution in history. In the first half of the last century, ladies’ watches appeared with this kind of silk chain design. This chain-like structure allows the watch to be easily worn in the hand. On, and has continued, even after the 1970s, there are still women’s watches using such a chain. Early silk chains were mostly woven chains used in jewelry stores, while Jaeger-LeCoultre’s new No. 1 silk chain women’s watches used leather straps and were more comfortable and comfortable to wear.
From a Reverso female watch in Jaeger-LeCoultre history

   The Jaeger-LeCoultre silk-lined women’s watch was designed from 1931’s red dial for women, but it actually dates back to the Duoplan movement watch of 1925. At that time, This small movement, many brands produce very similar small women’s watches, their movements are provided by Jaeger-LeCoultre, the only difference from this Jaeger-LeCoultre watch is that these square watches at that time did not have Flip function.

   The new Jaeger-LeCoultre Reso series No. 1 women’s silk chain watch, equipped with a 657 quartz movement, can achieve more accurate timekeeping. As a women’s watch, if there is no special requirement, a quartz movement may be a better choice. It can make the watch more acceptable in price. Women often do not have very strict requirements for machinery. The design sense of the watch Relatively more important, the quartz movement can make the design more free.
Enthusiastic and calm

   At both ends of the silk chain, there are two fixed rings. Interestingly, on these two small rings, Jaeger-LeCoultre is especially inlaid with diamonds, and the inadvertent embellishment has a unique charm.

   Reversal has always been the most important theme of Reverso. The No. 1 women’s silk chain watch maintains Reverso’s unique ‘double-sided character’. It is enthusiastic and calm.

   Thanks to the multiple surface features of Reverso, the inside of the case of the Reverso No. 1 women’s silk chain watch is engraved with radial lines, like a brilliant light, and it also makes women colorful.

Summary: Women’s watches always need to spend more time on the size and design. Women pay more attention to their external expressions, so we see that there are always some surprising clever things about ladies watches. The Jaeger-LeCoultre Reverso No. 1 silk chain women’s watch draws the essence of design from the famous women’s watches in history, with silk chain as the design feature, bringing a unique viewing and wearing experience.


Athens Plushenko Limited Edition

Athletes and watchmaking have many things in common. The focus is on the process, careful and serious attitude, and strive to achieve the best results. This is a new watch developed on the basis of the traditional Ulysse Nardin (Athens), automatic winding movement, 42-hour power reserve display, small seconds, date display. The use of a complex vulcanization process gives it a black rubber coating, giving a comfortable feel, and the stainless steel case is specially treated.
The blue scale represents our rich marine history, creating a legendary marine timer. The blue reminds Yevgeny Prushenko of the successful and glorious champion, while gold symbolizes his countless victories and dozens of gold medals.
Ulysse Nardin Plushenko Limited Edition Watch
Equipped with unidirectional rotating bezel and threaded crown, water-resistant to 200 meters, exclusive ceramic folding buckle, rubber strap. Limited edition of 250 models.
Ulysse Nardin Plushenko Limited Edition Watch